New: conversational Urdu and Punjabi speech corpora now licensable  See the catalog →

Industry · Voice AI, contact centres, IVR, speech analytics

Speech data for voice AI that has to work on a Pakistani phone line

Voice agents, IVR and call analytics fail in South Asia for boring reasons: 8 kHz telephone audio, Urdu–English code-switching every few words, budget handsets on weak networks, and accents the training set never heard. We collect exactly that audio — consented, transcribed to a written convention, balanced to your quota.

8 kHz telephonySpontaneous conversationCode-switch taggedDiarized transcriptsAccented English

Who this is for

Built for teams shipping voice products to 255 million people, or to their diaspora

The same data serves a Karachi bank's IVR and a UK council's Urdu language line.

Where and how we deliver

  • Contact-centre AI vendors — ASR, agent assist, QA scoring and summarisation on real Urdu, Punjabi and Pashto calls
  • Banks, telcos and utilities — self-service IVR and voice agents for Pakistan's 190 million mobile subscribers
  • Speech platform providers — extending Whisper-class or in-house models to South Asian languages with production-distribution data
  • Diaspora language services — NHS, council, telecom and healthcare lines serving Urdu and Punjabi speakers in the UK, Canada, US and Australia
  • Speech analytics and compliance — call-outcome, intent and sentiment labels on channel-separated agent/caller audio

What breaks

Why models that score well on benchmarks fail on real calls

Open corpora are read speech in quiet rooms. Production is none of that.

Telephone band

Most South Asian voice traffic is 8 kHz GSM or VoIP with codec artefacts. Wideband-trained models lose fricatives and confuse retroflex consonants. Training on real telephony audio is the only fix.

Code-switching

Urban speakers switch into English mid-sentence — product names, numbers, verbs. Monolingual Urdu ASR drops half the content. Transcripts need a written convention for language spans and Roman-script tokens.

Accent and L1 spread

Urdu spoken by Punjabi, Pashto and Sindhi first-language speakers differs audibly. A model trained on Karachi Urdu degrades in Peshawar. Quota by L1 background, not just by language.

Acoustic reality

Open-air markets, traffic, generators, shared handsets on speaker. Studio-clean corpora teach the model an environment your callers never occupy.

What we supply

Speech data across the whole voice stack

Quota-controlled field collection in six cities and rural districts, transcription by native speakers, double-blind QA.

Deep

Telephony corpora

8 kHz channel-separated agent/caller audio in Urdu, Punjabi, Sindhi and Pashto, GSM and VoIP codecs, with intent and outcome labels and PII redaction. See the telephony corpus.

Deep

Conversational ASR data

Spontaneous two-party conversation, verbatim transcripts, diarization, code-switch tags, four age bands, urban/rural. See Conversational Urdu Speech.

Deep

Wake words and commands

Positive triggers at 0.3–5 m with graded noise, hard negatives and confusables in Urdu, Punjabi, Pashto and English. See the Wake Word & Command Set.

Deep

Accented English and TTS

Pakistani-accented English graded by CEFR and tagged by L1 for global contact centres; studio TTS voices in Urdu and Punjabi with pronunciation lexicons. See Pakistani-Accented English.

How a programme runs

From your failure mode to a QA-passed corpus

Most programmes go from first message to first accepted batch in about six weeks.

How pricing works

Name the failure

Which calls fail: language, accent, band, noise, code-switching. That defines the quota and the acoustic spec.

Free sample, then pilot

Evaluate a sample pack against your own model in a day. A 50–200 hour pilot validates spec and convention in 3–5 weeks.

Weekly QA-passed batches

Delivered to your bucket with manifests, QA report and datasheet; out-of-tolerance audio re-collected free.

Hold-out test set

A held-out set from the same quota so you can measure WER on your users, not on a benchmark.

Answers

Questions voice AI teams ask

Meaningful gains typically start at 200–500 hours of in-domain telephony audio on top of a multilingual base model, and keep improving to a few thousand. Our guide on how much data an ASR model needs sets out the curve; a pilot on your own model is the real answer.

Yes. Native-speaker transcription with a written code-switching convention, diarization, intent, outcome and sentiment labels, and PII redaction, working remotely, in your VPC or on-prem. See Annotation & Evaluation.

Yes — read and spontaneous English graded by CEFR band and tagged by first language (Urdu, Punjabi, Pashto, Sindhi and more), which is what English-language IVR and analytics need for South Asian callers and agents.

Telephony corpora are collected from consenting contributors under a plain-language consent covering training use; we do not scrape or resell operator recordings. Consent artefacts travel with every record.

Yes — most of our licensing goes to AI teams outside Pakistan. English-language MSA and DPA, USD invoicing by default, W-8BEN-E for US payers, delivery to your AWS, GCP or Azure region. See Where we deliver for compliance mapping by region.

Which calls is your model failing on?

Tell us the language, the band and the failure mode. You get a collection design, a free sample and an honest view of what data will and will not fix.

Average first response: under 6 business hours. NDAs signed same day.

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